﻿{"id":49891,"date":"2026-02-20T00:00:00","date_gmt":"2026-02-19T23:00:00","guid":{"rendered":"https:\/\/onekin.eus\/?post_type=calendar-event&#038;p=49891"},"modified":"2026-02-13T10:33:52","modified_gmt":"2026-02-13T09:33:52","slug":"que-publico-hoy-metodologia-y-herramientas-para-definir-tu-plan-de-contenidos-en-las-rrss-2","status":"publish","type":"calendar-event","link":"https:\/\/onekin.eus\/es\/calendar-event\/que-publico-hoy-metodologia-y-herramientas-para-definir-tu-plan-de-contenidos-en-las-rrss-2\/","title":{"rendered":"\u00bfQu\u00e9 publico hoy? Metodolog\u00eda y herramientas para definir tu plan de contenidos en las RRSS"},"content":{"rendered":"<p>Actualmente todo negocio crea contenidos en redes sociales o en el blog corporativo. Generar recursos en diferentes formatos y compartir contenido de manera constante es todo un reto para las peque\u00f1as empresas.La falta de tiempo y la falta de inspiraci\u00f3n, (\u00bfqu\u00e9 publico hoy?) hacen de la actualizaci\u00f3n de las redes sociales una ardua tarea.La soluci\u00f3n viene de la mano de un plan de contenidos que defina de manera clara el p\u00fablico al que nos dirigimos y los temas que le interesan, siempre alineados con el servicio o producto que les ofreces, y todo ello velando porque dicho contenido sea relevante y logre \u201cengagement\u201d o vinculaci\u00f3n a tu marca.<\/p>\n","protected":false},"parent":0,"menu_order":0,"template":"","meta":{"_acf_changed":false},"tags":[411,412,414],"tipo_de_evento":[588,595],"categoria_evento":[575],"ambito_evento":[601,612],"class_list":["post-49891","calendar-event","type-calendar-event","status-publish","hentry","tag-emprendimiento","tag-desarrollo-economico","tag-juventud","tipo_de_evento-formacion","tipo_de_evento-besteak","categoria_evento-otros","ambito_evento-capacitacion","ambito_evento-besteak"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfQu\u00e9 publico hoy? 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