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{"id":50326,"date":"2026-02-23T00:00:00","date_gmt":"2026-02-22T23:00:00","guid":{"rendered":"https:\/\/onekin.eus\/?post_type=calendar-event&p=50326"},"modified":"2026-02-23T00:00:00","modified_gmt":"2026-02-22T23:00:00","slug":"curso-de-gestion-financiera-y-rentabilidad-carta-2","status":"publish","type":"calendar-event","link":"https:\/\/onekin.eus\/es\/calendar-event\/curso-de-gestion-financiera-y-rentabilidad-carta-2\/","title":{"rendered":"Curso de gesti\u00f3n financiera y rentabilidad – Carta"},"content":{"rendered":"

CURSO DE GESTI\u00d3N FINANCIERA Y RENTABILIDAD – CARTA<\/p>\n

Este curso proporciona herramientas pr\u00e1cticas para redise\u00f1ar una carta capaz de maximizar margen, mejorar la experiencia del cliente y optimizar el rendimiento del negocio. A trav\u00e9s de an\u00e1lisis de datos, prototipado y simulaciones, los participantes desarrollar\u00e1n una carta estrat\u00e9gica, sostenible y orientada al valor.<\/p>\n

INFORMACI\u00d3N PR\u00c1CTICA<\/p>\n

OBJETIVOS FORMATIVOS<\/p>\n

PROGRAMA<\/p>\n

\u25cfAn\u00e1lisis y toma de decisiones<\/p>\n

\u2022 Rol estrat\u00e9gico de la carta y palancas de rentabilidad.\u2022 Fundamentos de menu engineering y alternativas como Goal Value.\u2022 Excel Lab: dashboard de familias, detecci\u00f3n de dogs\/puzzles y acciones por cuadrante.\u2022 Taller: gesti\u00f3n din\u00e1mica de la carta, criterios UX, narrativa y anclajes de precio.\u2022 Plan de acciones y estimaci\u00f3n de impacto en P&L.<\/p>\n

\u25cfRedise\u00f1o, simulaci\u00f3n y presentaci\u00f3n<\/p>\n

\u2022 Ideaci\u00f3n: narrativa, estructura y precios.\u2022 Prototipado: simulaciones de impacto en P&L y prime cost.<\/p>\n

DIRIGIDO A<\/p>\n

Profesionales del sector de la restauraci\u00f3n y gesti\u00f3n hostelera:<\/p>\n

\u00bfNo ves tu perfil?cont\u00e1ctanos.<\/p>\n

METODOLOG\u00cdA<\/p>\n

El seminario se desarrolla bajo el enfoquelearning by doing, promoviendo laaplicaci\u00f3n pr\u00e1ctica de los conceptos a trav\u00e9s de ejercicios, casos reales y din\u00e1micas colaborativas. Los participantes aprenden haciendo, analizando y resolviendo situaciones propias del entorno gastron\u00f3mico.<\/p>\n

La metodolog\u00eda incluye:\u2022 Ejercicios pr\u00e1cticos y simulaciones guiadas.\u2022 An\u00e1lisis de casos y ejemplos reales del sector.\u2022 Din\u00e1micas participativas y trabajo en grupo.\u2022 Debate y reflexi\u00f3n aplicada.\u2022 Acceso a materiales y recursos digitales complementarios.<\/p>\n

EQUIPO DOCENTE<\/p>\n

BLANCA GONZALEZ<\/p>\n

PRECIO<\/p>\n

Consulta informaci\u00f3n detallada sobre la pol\u00edtica dedevoluciones y cancelaciones.<\/p>\n","protected":false},"parent":0,"menu_order":0,"template":"","meta":{"_acf_changed":false},"tags":[409,411,412],"tipo_de_evento":[588],"categoria_evento":[564],"ambito_evento":[601],"class_list":["post-50326","calendar-event","type-calendar-event","status-publish","hentry","tag-cocina","tag-emprendimiento","tag-desarrollo-economico","tipo_de_evento-formacion","categoria_evento-gastronomia","ambito_evento-capacitacion"],"acf":[],"yoast_head":"\nCurso de gesti\u00f3n financiera y rentabilidad - Carta - onekin.eus<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/onekin.eus\/calendar-event\/curso-de-gestion-financiera-y-rentabilidad-carta\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Curso de gesti\u00f3n financiera y rentabilidad - Carta - onekin.eus\" \/>\n<meta property=\"og:description\" content=\"CURSO DE GESTI\u00d3N FINANCIERA Y RENTABILIDAD – CARTA Este curso proporciona herramientas pr\u00e1cticas para redise\u00f1ar una carta capaz de maximizar margen, mejorar la experiencia del cliente y optimizar el rendimiento del negocio. 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